How to write a cover letter

I know that not every job application requires a cover letter. So, should you bother writing one? If the vacancy announcement doesn't say, "please do not submit a cover letter," I recommend that you do. This is because not everyone will, and if you're one of the few who submit a good one, well, you're that much closer to getting invited for an interview! 

However, let's talk, because most people send the same or very similar cover letters for every application. If that sounds familiar, STOP! 

I know they're super painful to write. That's why I've broken down each part below to make it easier. 

Paragraph 1

1. State what you think makes an effective [job title]. 
2. How do your experience and skills make you an effective [job title]?
3. What draws you to that company and role in particular? Be very specific! 

Paragraph 2

Highlight several key skills found in the required qualifications. For example, communication skills or relationship building skills. SHOW how you've demonstrated those skills by giving specific examples. Either elaborate on information from your resume or provide new examples. 

Paragraph 3

If there are a few soft skills you have which you haven't had a chance to mention, here's the place to do it - briefly. Thank them for their consideration and say you look forward to hearing from them soon. 

You can also watch me talk about this on video!

Photo credit: Debby Hudson